![]() ![]() Here’s an example of a “Deal of the Day” sale timer. Amazon quite cleverly places a timer alongside a particular deal (like sale, or “Free Shipping”). When your web page has a product with a timer on it that says “Flash Sale! Everything 50% off for the next…” counting down the seconds, they are immediately attracted to it and consider making a purchase to avail the offer. It is like in a movie, where the hero sees the ticking time bomb and his attention is drawn towards the timer he must disable it before time runs out else it explodes. The psychology behind this is the thought that something major will happen if the customer does not act before the timer runs out – he/she will miss out on an amazing offer. It motivates a customer to make a purchase, quickly.It brings a product/value to the customer’s attention.It has become such a lucrative technique for two primary reasons – This sales gimmick has proven itself over time, which is why it is such a popular means of boosting revenue. ![]() “I feel very at home in this outfit,” she says as she prepares to head out the door.Marketers have understood and harnessed the power of urgency to induce sales. It's like, okay, I immediately feel like back in my safe space.” But today, Abrams is home, both physically and mentally. ![]() “It's so especially nice to receive when you're far away from home and missing everything. “Everyone who's there is there to absorb the storytelling in music and so it’s nice to feel free.” Not to mention, she adds, “it's like Christmas every single time I've played a show.” Fans have gifted her letters, handmade jewelry, and (perhaps best of all) heaps and heaps of memorabilia related to her beloved rescue dog, Weenie-from ceramics to sweatpants, and even salt and pepper shakers that recently earned a feature on her Instagram story. “I haven't worried about judgment because her audience is so amazing,” she says. ![]() (She cites an acupressure mat that Swift recommended as a particular saving grace.) But she has perhaps been most awed by the diehard Swifties, who have welcomed her with open arms. While cutting her teeth as an opener, Abrams has learned a great deal from her mentor, Swift. But by the end of the hair and makeup process, the songstress is an apparition of a ’60s supermodel. The trio have grown so comfortable together that throughout the getting ready process, Abrams’s tears of laughter threaten to smudge her impeccable cat eye. “Every time we are together we listen to strictly Lana,” she says, gesturing to her glam team: hairstylist Bobby and makeup artist LJ. As the sounds of Lana Del Rey’s Born to Die spilled out of her room, Abrams-dressed in a billowing white nightgown and black flats-looked as though she was an angel at the gates of heaven. Just hours before Virginie Viard’s latest collection was set to debut at Paramount Studios, Abrams welcomed Vogue into her room at the Hotel Bel-Air as she prepared for the night’s festivities. “They've been so kind to me and have continuously lent me pieces that I have just felt so in my skin while performing, and I think it's really special.” “It’s rare to be home right now and the fact that I get to be home in general, but, like, for Chanel is such an honor,” she says, standing on the balcony of her hotel room, which overlooks the hills’ lush greenery and the entire west side of the city. The 23-year-old singer is taking a break from opening for Taylor Swift on her Eras tour to attend the Chanel cruise 2024 show in her hometown of Los Angeles. “The last show that I got to see was in Paris and the setting was a very magical environment that I’ve had two dreams about since,” she says. Gracie Abrams quite literally dreams of Chanel. ![]()
0 Comments
Leave a Reply. |